CHALLENGE DAY 2011
How it all works
Challenge Day was created in Canada and is distributed worldwide by The Association for International Sport for All (TAFISA), an organization that promotes sports for all, based in Germany. It is a campaign to encourage the practice of regular physical activity to benefit health and takes place annually on the last Wednesday of May, through community action. The SESC SP coordinates the event in the Americas since 2000. The invitation extends to physical activity at all, involving the public in each city, the institutions of civil society, business, local volunteers and the participants themselves.
HOW IT WORKS
On this day, people of all ages will get involved in a friendly competition between cities of same size trying to move the highest percentage of participants based on the official number of the cities inhabitants. The competition is only a way to motivate the participation! The winner will be the citizens that exercise the social integration, creativity, leadership and communitarian spirit.
All American Continent cities are invited to take part of Challenge Day. However, as fundamental rule is that the subscriptions can only be accepted with the agreement of the Mayor. The realization of this event is under the responsibility of the City Halls and the actions are developed by the Municipal Secretariats of Sport, Education and Health with the community support. In Brazil, the activities are coordinated by SESC. In other countries, the Local or Regional Coordination promotes and guides the cities for the event realization.
It is simple to join this campaign to motivate the practice of physical activity. Be aware of the Challenge Day programming in your city and pick the one you like most. Think about walking, cycling, running, exercising in companies, playing games, swimming, among others. Do not forget to register your participation. The register is important to reach a high number of adhesions and this will count for the city final result. Face the challenge and start practicing physical activity!
FINAL RESULTS 2011
Challenge Day 2011 was accomplished in the American Continent with an evolution in the number of cities and persons involved, if compared to 2010 edition. Besides creating new behaviors and motivate people to adopt a healthier life style, Challenge Day also remarked the importance of its legacy – the permanent actions that are developed after the realization of this “one day” movement.
The numbers of Challenge Day 2011 – American Continent - are shown below:
Total of cities/number of participants
% of Participation
22 Countries (number of cities):
Argentina (4), Bolivia (112), Brazil (1.871), Canada (1), Chile (74), Colombia (117), Costa Rica (109), Cuba (166) , El Salvador (44) , EUA (4) , Falkland Islands (1) , Guatemala (334), Honduras (6) , Mexico (718), Nicaragua (2) , Panama (12), Paraguay (2), Peru (20), Dominican Republic (1), Suriname (9), Uruguay (14) and Venezuela (402).
Total of cities and participants
Total of Brazilian cities
Total of inhabitants
% of Participation